Keep Your Content Constant

Send in the balloons, it’s 2015 BBTV Creators!!! Hard to believe it’s finally here, and with it our first BBTV Tip of the New Year!

So the Holidays are good for lots of very, very important things. For instance binging on food, television and YouTube. If you’re like us, you did a lot of YouTubing over the break, which means you’re probably caught up on your favourite channels. Itching to see what’s next? What if what’s next isn’t coming out for six months (or even six weeks?) Might your interest move elsewhere? This is an all too common issue we come across – where creators get some fire behind their channel only to see the buzz go up in smoke when they put a pause on uploading and can’t hold the audience’s interest. This week’s BBTV Tip: Keep Your Content Constant – Viewer Interest Dips When You’re MIA.

So simple, yet so so important! By keeping your channel active, you keep viewers interested. Be smart in how you handle this. Discover the right balance and release schedule for your audience and make use of the tools you have – i.e. playlists – to publish content to your subscribers’ guides and homepages.

To Succeed, You Need to….

  • Upload frequently. Aim to publish a minimum of one video per week.
  • Shoot lots of footage – it can be re-purposed in tons of creative ways for future uploads.
  • Provide content during the off-season of regularly scheduled programming. Even if you’re taking a break from a regular series make sure you stay active with your audience.
  • Stay timely – content thrives on topicality.
  • If you’re going to be away from creating content, use other channel activity to stay engaged.

You can also publish content from other channels to  your subscribers. Why would you want to promote someone else’s stuff you might be asking? Because highlighting other people’s videos can turn your channel into a taste-maker destination! People will come to see not only what you’re producing but what you’re looking at online. This is a great way to engage on off-upload days.

And Remember BBTV Creators, VISO Catalyst is built with tools that significantly cut down on the time you spend uploading and ensures full video optimization to reach your target audience. This way you can get back to creating content and hit your series deadlines each and every week!

Phrasefinder 4.0:

We’re off to our fourth BBTV #phrasefinder contest! Find the hidden BBTV tip below, with today’s post revealing the first clue! Be ready on Friday when the second clue is revealed. You’re one step closer to a chance of winning an amazing promo package from us!

Want to _____ _____ to a _____ _____ in a video?

Review contest rules here.

BBTV Tips: Keep Your Content Constant

Category: BBTV Blog

Join the discussion

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.